Sample Page

This is an example page. It's different from a blog post because it will stay in one place and will show up in your site navigation (in most themes). Most people start with an About page that introduces them to potential site visitors. It might say something like this:

Hi there! I'm a bike messenger by day, aspiring actor by night, and this is my website. I live in Los Angeles, have a great dog named Jack, and I like piña coladas. (And gettin' caught in the rain.)

...or something like this:

The XYZ Doohickey Company was founded in 1971, and has been providing quality doohickeys to the public ever since. Located in Gotham City, XYZ employs over 2,000 people and does all kinds of awesome things for the Gotham community.

As a new WordPress user, you should go to your dashboard to delete this page and create new pages for your content. Have fun!

Paul Crabtree

ABM // ABM Lists // B2B

What is the right approach to building an ABM target prospect list when you’re targeting a niche?

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George Bates

B2B // B2B Strategy // KPIs

Setting the right KPIs to measure the efficiency of your niche marketing operation

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Paul Crabtree

B2B // B2B Storytelling // B2B Strategy

Is your sustainability story in your cred presentation actually credible?

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Lottie O'Donoghue

B2B Content Marketing // B2B Storytelling // B2B Strategy // Customer Advocacy // Customer Experience // Industrial // Professional Services

How to make sure your B2B success story gets signed off 

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Elizabeth Reynolds-Horne

B2B // Work Practices & Wellbeing

Velo recognised as one of Campaign Magazine’s Best Places to Work in Adland 

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Paul Crabtree

B2B // B2B Content Marketing // B2B Storytelling // B2B Strategy

B2B marketing to a niche is harder than it looks – and under-appreciated.

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Paul Crabtree

B2B Strategy // Customer Experience

Do pitches feature in your buying journey? It’s time for recommendations. 

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Elizabeth Reynolds-Horne

B2B Branding // B2B Strategy // Customer Advocacy // Customer Experience

Why customer advocacy programs in B2B marketing should be more than just customer stories

In a world where more and more buyer research is conducted online, they are a valuable part of the B2B marketer’s tool kit, offering real, tangible authenticity to a companies’ claims when they are developed and used correctly.

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George Bates

B2B Strategy // SEO // Technology

What can B2B technology companies do to leverage SEO?

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Anna Smirnova

B2B Campaigns // B2B Content Marketing // B2B Influencers // B2B Strategy

If you target a niche, should B2B influencers be part of your strategy? 

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