B2B Marketing Agency Selection

Looking to select a new B2B agency partner?  Here, we share guidance, templates and advice to help you in your search.  Of course, if you prefer, just contact us and we’ll be happy to help in person.

Paul Crabtree

B2B Marketing Agency Selection

Why use a pitch when selecting an agency? It puts too much pressure on a client’s brief.

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Paul Crabtree

B2B Campaigns // B2B Creative // B2B Marketing // B2B Marketing Agency Selection // B2B Strategy

How should B2B marketers select a new agency that targets a niche? A comparison scorecard

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Paul Crabtree

B2B Marketing Agency Selection

Why is it called “winning” a new client when a good client-agency relationship is a partnership?

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Paul Crabtree

B2B Marketing Agency Selection // B2B Strategy // Customer Experience

Is it time for recommendations to supersede pitches in the B2B buying process?

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