Tag: B2B

Paul Crabtree

ABM // ABM Lists // B2B

What is the right approach to building an ABM target prospect list when you’re targeting a niche?

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George Bates

B2B // B2B Strategy // KPIs

Setting the right KPIs to measure the efficiency of your niche marketing operation

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Paul Crabtree

B2B // B2B Storytelling // B2B Strategy

Is your sustainability story in your cred presentation actually credible?

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Elizabeth Reynolds-Horne

B2B // Work Practices & Wellbeing

Velo recognised as one of Campaign Magazine’s Best Places to Work in Adland 

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Paul Crabtree

B2B // B2B Content Marketing // B2B Storytelling // B2B Strategy

B2B marketing to a niche is harder than it looks – and under-appreciated.

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Naomi Hefter

B2B // B2B Branding // B2B Content Marketing // B2B Storytelling

The importance of Storytelling in B2B marketing

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Helena Martin

B2B // B2B Branding // B2B Campaigns // B2B Marketing // marketing trends

Marketing trends industrial companies should care about in 2023

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Naomi Hefter

B2B // B2B Branding // B2B Campaigns // B2B Marketing // marketing trends

We’ve landed in 2023 – let’s talk key B2B marketing trends for the technology sector

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Paul Crabtree

B2B // B2B Campaigns // B2B Marketing // B2B Strategy

An agency selection scorecard for B2B marketers that target a niche

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Built on recommendations, Velo is a specialist B2B marketing agency that crafts marketing to be proud of for clients targeting a niche in the technology, industrial, and professional services sectors.
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